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So while I believe Mobile Voip is eventually how all calls will be made in the future, the real challenge will be how to integrate the applications that will be compelling to the general public. Nearly 100 million users are expected to be using mobile VoIP by 2012. With over 471 billion calls likely to be made via mobile VoIP by 2015 !! Of course the cost for mobile voip calling international rates is the real “killer app” right now, but that will change over time to more sophisticated services. In fact, while I was in a clients office, and mentioned that Truphone has really just leveled the playing field by recently reducing most of the rates to major countries, our client was wowed in finding out that his best deal was not even close to what Truphone http://www.truphone.com/ was offering for calls into Turkey on his Iphone at $.03/min. With voice, IM, conferencing, video and other features, this space has a high probability of becoming a breakout sector to watch as the mobile traffic starts to migrate onto Wifi and 3G/4G data networks. It will be interesting to watch how the big guys like Google, Apple and other forces will factor in determining the faith of how call flow (and cash flow) will end up traveling.
When we think of Mobile Device Management, what comes to mind first, second? third? I submit that everyone will have a different take on this subject. The reason being is that from its core, mobile device management is quickly cascading into mobile small computer management. As the proliferation of highly adaptive devices spreads like wildfire in the enterprise ( Iphone, Adroid, Blackberry) how are IT staff and wireless managers going to deal with all the parts? I believe a new breed of super managed providers will start to emerge as victors in the fray of the sea of MDM vendors. Take for example looking at a combination of a “perfect storm” of these three players for an interpretation of a potent connection of services: RoamBI, Boxtone and GSG . With this mix you would have real-time business data, application business intelligence, mobile management, monitoring and support, security, expense management, sourcing, invoice managent and cost optimization. So, is this on the radar screen for major players? Time will only tell. With multi-platform, multi-carrier, multi-function device management, companies is this space will have quite a muti-facited task when multiplying these task components together.
OK, I am officially an iPad fan, now. This little monster rocks, it is a magnet for people to speak about what they could do with it in the field. This device with the right applications will be a very effective sales tool. I will receive my MIFI on Thursday to go mobile with it! More to come on that subject. I am interested in the Citrix and GotoMyPC development. This could harness a whole new set of verticals that were previously discounted when the phone was too small and the tablet PC to expensive for data collection, this will do well for companies like ProntoForms.
The main question on the new MS Windows 7 mobile phone; is will it penetrate the market to any real levels. Google and Apple are so far ahead, but having a real Outlook client on the 7 device does bring some clarity to the platform. Yes we know this is a HD Zune phone when you really get down to user interface for the most part, with some much needed “hubbing” for our hyper interconnected world. But, will adoption happen in the enterprise without backward capable apps? That’s a head scratcher. Will MS pick someone besides AT&T as a premier partner..come on, we need a CDMA relief valve.
Although there is way to much hub-bub around the video that was created by the best buy employee, it is a very important lesson in marketing. Apple literally owns the mobile space when it comes to what people “perceive they want”… The bell cant ring loud enough especially for Sprint. They have a far better product in so many ways (evo) but still nothing clever to push it ….and still pushing Dan’s face in front of everyone, why.. The riddle is in being sexy and trendy, that’s what Sprint has to solve. The video has a bit of foul language, but i was in tears after watching it.
